RED HANDS: Campari Academy Hellas' Advocacy Program Opens Up to Everyone

Brand Activations
June 15, 2026

RED HANDS is the advocacy program of Campari Academy Hellas — a community of bartenders who share the same mindset. This year, for the 4th edition, the doors open to everyone for the first time.

The season kicked off with two City Hub events, in Athens and Thessaloniki, where bartenders got a firsthand look at what being part of RED HANDS means — what challenges are coming, how the community works and what you gain by getting actively involved.

This year's central message is Sign in Red: showcase your own style, share what inspires you, leave your mark. Through serves, stories, rituals and creative ideas, every entry counts.

Head to Campari Academy Hellas' Instagram, find the entry form in the link in bio and take the first step.

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